Example Scenario
A product leader is opening a product strategy workshop. Before the roadmap discussion starts, they want everyone in the room to answer one simple prompt: what one word should guide the next product release?
This works well because the question takes seconds to answer, the QR code removes the friction of typing a link, and the live word cloud gives the facilitator an instant shared artifact to discuss.
Use One Clear Prompt
Keep the survey short enough that people can answer while looking at the presentation screen. For this example, the survey has one required Word Cloud question.
| Field | Example |
|---|---|
| Survey title | Product Strategy Workshop Word Cloud |
| Description | Scan the QR code and share one word or short phrase that should guide our next product release. |
| Question type | Word Cloud |
| Prompt | What one word should guide our next product release? |
| Helper text | Answer with one word or a short phrase. The live results will become the presentation word cloud. |
Use a prompt that can produce repeated terms. If everyone answers with a sentence, the chart becomes harder to read. If they answer with one word or a short phrase, the strongest themes become visible quickly.
Create The Word Cloud Survey
From a project, choose New survey, give the survey a recognizable title, and add a Word Cloud question. Set the survey to Active when you are ready to collect responses.
The public code locks after launch so the QR code and link stay stable. That means you can paste the QR code into a slide deck before the session and trust that it will keep working.
Put The QR Code On Screen
Open the survey's Invitations page. The Manual sharing tab gives you a public link, a short survey code, and a QR code PNG.
During the presentation, ask participants to scan the QR code and answer from their phone. For remote sessions, paste the same public link into chat.
Collect Responses In The Room
The public survey page is intentionally minimal. Participants see the title, the prompt, one text field, and a submit button.
For the sample workshop, responses included repeated themes such as clarity, trust, simplicity, speed, focus, alignment, and reliability. Repetition is useful because the most common words become larger in the word cloud.
Show The Live Word Cloud
Open Results after responses start arriving. Word Cloud questions default to the Word Cloud visual, and the same block can also switch to keyword, phrase, trend, or response-list views.
Use the display icon on the word cloud card to open Presentation mode. Presentation mode removes editing controls, enlarges the visual, shows the answer count, and refreshes while the survey is active.
Facilitate The Discussion
- Give people 30 to 60 seconds to scan and answer before discussing the visual.
- Ask why the largest words rose to the top before jumping to decisions.
- Use smaller or surprising words as prompts for quieter perspectives.
- Save the survey link in the meeting notes so late participants can still contribute.
- Repeat the same prompt at the end of a workshop to compare how the room's focus changed.
For the sample product strategy workshop, the largest words were clarity, trust, simplicity, and speed. That gives the facilitator a fast opening question: does the next release plan actually support those priorities?